GOOGLE REMARKETING DYNAMICZNY PRO PrestaShop

1 Review(s)

Reference GS-PRO-0508

Condition: New

The module integrates the PrestaShop store with Dynamic Google Re-marketing , all Google parameters are used and all page types, the module is 100% compatible with the Google integration technical documentation, the module uses the new method using Google Tag Assistant

More details

FEATURES AND BENEFITS

the module uses a global page tag, ie a new implementation method introduced from October 9, 2017.
the possibility of specifying the prefix for your own parameters, eg ecomm, dynx, travel, etc.
the possibility to choose the identifier of the products transferred by the module so that it would match the same as in the XML file with the product list for Google Shopping (product id, ProductID-product_id_id, index / reference, ean13)
the possibility of adding a prefix to the product id (eg when we pass products in the xml file where product id has an additional prefix)
the option of enabling / disabling tax in the price transferred to the "ecomm_totalvalue" parameter
the module is 100% compatible with the technical documentation of Google Dynamic Remarketing integration
supported parameters: ecomm_prodid, ecomm_pagetype, ecomm_totalvalue, ecomm_category, isSaleItem, returnCustomer
all page types are supported: home, searchresults, category, product, cart, purchase, other
the code is inserted just before the closing HTML <body> tag.
support for Prestashop 1.5.x, 1.6.x and 1.7.x

MORE ARGUMENTS FOR USING DYNAMIC RE-MARKETING

Ads tailored to products or services:Connect your product or service data feed with dynamic ads by scaling your ads to cover the entire offer.
Simple but effective data files: create basic data files with extensions .csv, .tsv, .xls or .xlsx. The AdWords products and services recommendation system will select products and services from the data feed, designating the best set of products for each ad based on the popularity and browsing history of your site by the visitor.
High-performance layouts: AdWords predicts which dynamic system works best for the user, destination and platform on which the ad will appear.
Real-time bid optimization: With the improved CPC and Conversion Optimizer, AdWords calculates the optimal bid for each impression.